Havas Digital
Under the “There’s a Club for Everyone” campaign we created a suite of online content for the social element of the launch of Jacob’s Club Chunky. This included a series with comedian Kevin McGahern and behind-the-scenes snippets of the campaign radio ad, achieving double the industry standard for engagement.
We created a campaign for Coors Light that used live weather information to show consumers branded video that was tailored to the weather in their location, driving relevance, engagement and cut-through for the brand across Social, Digital and DOOH.
Tapping into the culture of our audience, we launched the New Era podcast, a first in branded entertainment for Hennessy in Ireland.